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Publicity

Requested on
Wednesday, 10 August 2011
Reference
2011 July 3
Resolution
Information provided

Question

1. The total amount spent on:
a. All publicity, as defined above.
b. Staff advertising

2. A list of publicity your organisation has purchased, detailing in each instance:
a. The name of the publication (or website etc) if applicable
b. The amount spent in each instance
c. The length of time the publicity was in place, or the number of repeat insertions, if applicable

3. The total amount spent on council newspapers/magazines.

4. A copy of the council's guidance on the use of paid publicity

Answer

1. Publicity

20011/12

Letterbox £3,849
Statutory £3,090
Service Information £3,367
Recruitment £250
Leicester Mercury £70

2010/11

Letterbox £18,751
Statutory £9,528
Service Information £8,699
Recruitment £4,110
Leicester Mercury £350
Local Government Chronicle x 2 £308
Municipal Journal x 2 £280

2009/10

Letterbox £55078
Statutory £8,782
Service Information £15,420
Recruitment £23,734
Leicester Mercury £350
Local Government Chronicle x 2 £308
Municipal Journal x 2 £280

2008/09

Letterbox £20,357
Statutory £16,056
Service Information £16,325
Recruitment £96,081
Leicester Mercury £350
Local Government Chronicle x 2 £308
Municipal Journal x 2 £280

2. This information is not held

3. Oadby and Wigston Borough Council has no written guidance on the use of paid publicity.

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